Prime Minister Narendra Modi on Sunday highlighted the success of a women-led herbal tea enterprise in Uttar Pradesh’s Bijnor district, saying the initiative exemplifies how local knowledge, natural resources and women’s entrepreneurship can drive self-reliance and create meaningful economic opportunities.
Addressing the nation during the 136th episode of his monthly radio programme, Mann Ki Baat, the Prime Minister spoke about ‘Vidur Prerna Swadeshi Herbal Tea’, a product developed by women associated with a Self-Help Group in Lakhiwala village.
PM Modi said, “In our country, tea is not merely a beverage – it embodies a sense of togetherness. Whether it is the start of the day, a meeting with friends, or spending quality time with family, tea becomes an integral part of every occasion. In fact you are, well aware of my own bond with tea. However, the tea I am bringing into discussion today has not only offered taste but has also infused the lives of many women with the fresh aroma of self-reliance.
“Women associated with a Self-Help Group in Lakhiwala village, Bijnor district, Uttar Pradesh, have created ‘Vidur Prerna Swadeshi Herbal Tea.’ It contains natural ingredients such as lemongrass, Giloy, Mulethi (licorice), Tulsi, raw turmeric, cinnamon, cardamom, and fennel seeds. Due to its unique taste and qualities, this tea has quickly carved a niche for itself among the people. This herbal tea has garnered immense appreciation at the Mahakumbh in Prayagraj and the International Food Festival in Delhi; even visitors from abroad have shown interest in it,” he added.
The Prime Minister said the initiative was particularly inspiring because of its modest beginnings and the remarkable growth it has achieved in a short span of time.
“The most inspiring aspect is how it all began. This entire venture started with an investment of just one lakh rupees. Today, the brand has reached major institutions across the country. This initiative demonstrates that when local knowledge, nature, and the self-confidence of women come together, even a small effort can initiate significant change,” he said.
PM Modi said the success of the women-led enterprise reflected the transformative potential of Self-Help Groups and grassroots entrepreneurship. He noted that the initiative had not only promoted indigenous herbal products but also empowered rural women by creating sustainable livelihood opportunities, reinforcing the vision of self-reliant communities and local enterprise.
