The fourth edition of the 1 Billion Followers Summit, the world’s largest gathering dedicated to the content creator economy, opens today under the theme ‘Content for Good’.
Organized by the UAE Government Media Office and held under the patronage of Sheikh Mohammed bin Rashid Al Maktoum, the three-day event takes place across iconic venues: Jumeirah Emirates Towers, the Museum of the Future, and Dubai International Financial Centre (DIFC). The sold-out summit expects over 30,000 attendees, including more than 15,000 content creators and 500 speakers with a combined following exceeding 3.5 billion across platforms.
Highlights include star speakers such as MrBeast, Will Smith, Max Amini, Khalid Al Ameri, and Mufti Menk; the launch of the 1 Billion Acts of Kindness global campaign with MrBeast; and the announcement of winners for the $1 million AI Film Award. The event features over 580 sessions on digital innovation, storytelling, and positive impact, reinforcing Dubai’s position as a global hub for the creator economy.
